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Adidas parley is the official collaboration product line between adidas and parley for the oceans an environmental organization that addresses environmental threats towards the oceans through ocean plastic pollution.
Parley ocean plastic yarn. The hoodie is the latest addition to the company s parley. Adidas and the global network parley first began collaborating in 2015. These running shoes feature forging in key areas to deliver reinforcement and an unrestricted fit. Today a sexy product made in an eco innovative way can be the most efficient advertising for a cause.
A concept shoe made from reclaimed ocean plastic waste. A wide forefoot platform supports multidirectional movement. Bionic bionic is a material engineering company supplying the consumer and industrial markets with fully traceable high grade textiles and polymers made with coastal and marine plastic. Last month adidas launched a new hoodie made from parley ocean plastic yarn.
It is a proof of concept for new technologies or materials and creates strong media attention. Adidas parley shoes are produced with recycled plastic which helps to mitigate the amount of plastic which ends up in the ocean plastic ocean debris. After plastic trash is collected from coastlines it s baled and sent to parley supply chain partners. Take action and join parley missions to protect the oceans raise awareness and help end plastic pollution.
Additionally parley partner products made with ocean plastic reposition recycling materials as desirable and contribute to the funding of air. There it s shredded and reworked to become high performance polyester yarn. Parley ocean plastic which is then used to create adidas x parley sportswear that s as good for the planet as it is for your workout. Influential creative figures from across multiple industries spanning art film music and fashion to product design architecture technology and science came.
In a small press gathering before the talks parley founder cyrill gutsch and eric liedtke adidas group executive board member of global brands discussed the significance of this partnership and showcased a prototype of our first collaborative innovation. The shoes are made with parley ocean plastic yarn that s sourced from recycled plastic. Adidas adsgn de will launch new fabrics made from recycled polyester and marine plastic waste and expand the product lines that use them after the success of shoes made with the parley for the. Parley in berlin addressed the rapidly growing threat of plastic waste in our oceans and raised discussions on solutions for retrieving the waste and recycling it into new products.
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