Pardot Landing Pages

Would you like to use pre existing html code to build a custom layout template for a new landing page.

Pardot landing pages. A landing page presents a streamlined path designed to elicit a specific action by the visitor prospect whether it s giving their email address and converting to a prospect or registering for an upcoming event. Defining landing page goals before you get too far into creating your landing pages you should first identify what the goal of the landing page is. Our landing pages handbook will give you the tools you need to build landing. Log in with salesforce.

Landing pages are a b2b marketer s bread and butter the bottleneck you must master to capture lead information and convert website visitors into pardot prospects. This instructional video will show you the step by step process to create a template to replicate the look and feel of your website in pardot. Whether the offer is a guide or a white paper these are generally higher in the funnel and probably don t warrant eight fields let alone all being required. Using a tool like marketing automation to build optimized landing pages can help you decrease bounce rates increase the time spent on your site and improve conversions.

The pardot logo is hyperlinked to their homepage which detracts from the white paper on this post click landing page. Building using a custom layout template.